Ali G Who Iz I

Trending in the US since Oct 28, 3:40 AM EDT · about 500+ searches · covered by 4 news outlets

The background

Sacha Baron Cohen's Ali G character, first seen on the U.K. Television series The 11 O'Clock Show, returns in a feature film titled Ali G: Who Iz I? The movie is a sequel to Ali G in Da House, released in 2002. Baron Cohen has said it will be his last film of this style, though he has said similar things before.

The film has drawn strong reactions before its release. Critics have described it as broad, crass and sometimes funny. A campaign to boycott the film has also formed, and critics of the film have accused it of using an outdated caricature. A premiere clip showing a man removed from his seat has also been covered by news outlets.

What happens next

The film is scheduled to open in theaters on Oct. 23 and then stream on Amazon Prime Video soon after.

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Key facts

• Sacha Baron Cohen stars in Ali G: Who Iz I?, a sequel to Ali G in Da House from 2002.
• The film opens in theaters on Oct. 23, then moves to Amazon Prime Video.
• Baron Cohen says the film is his last guerrilla-style comedy, a claim he has made before.
• A boycott campaign and accusations of cultural appropriation have followed trailers and promotion.
• A review in The Guardian called the film broad and crass but sometimes funny.

What we don't know yet

It is not clear from the sources how large the boycott campaign is or who is behind it.

Updated Oct 28, 4:29 AM EDT.