iPhone Duo Apple
Why it is trending in America today
Apple confirms some new iPhone Duo screens are cracking

The iPhone Duo is trending after owners reported cracked inner screens within hours or days of buying the new foldable phone, which went on sale Oct. 23. Apple acknowledged the problem on Monday, saying it affects a small number of units.
The background
CUPERTINO, Calif., Oct. 27 — Apple's first foldable iPhone, the Duo, reached stores on Oct. 23 with long lines and preorder waits. Within days, customers began posting photos and videos of cracks running down the inner screen near the hinge. Some owners said they heard a crunching or cracking sound when they opened the phone.
Apple said on Monday it knew of the problem and would replace affected devices. The company described the response from early users as very positive. Analysts said it was too early to know how widespread the defect is, and Apple has not said how many phones are affected. The Duo starts near $2,000 and is Apple's biggest product bet in years under CEO John Ternus. Samsung has also released a Galaxy Z Fold 8 ad poking fun at the Duo's late arrival to foldables.
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Key facts
- The Duo went on sale Oct. 23 and starts at about $1,999.
- Owners report cracks along the inner screen near the hinge, often within a day.
- Apple said on Monday it is aware of an issue affecting a small number of units.
- Apple said affected phones can be replaced through AppleCare.
- Apple has not said how many devices are affected; some images online may be fake.
What we don't know yet
It is not known how many Duo phones have the defect or what caused it.
Explained
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Trend data
iPhone Duo Apple started trending in the US on Oct 27, 6:30 AM EDT, reaching about 1K+ Google searches. 12 news outlets covered it in our feed, including Yahoo Finance, CNET, The Verge. The earliest report we found came from Yahoo Finance at Oct 26, 7:48 AM EDT. This topic has trended on 2 different days.